Democratizing dynamic Mobile interpretive tools with WordPress

It’s 2017, cell phones are ubiquitous. Almost every museum visitor will have their own personal device during their visit. This is why many museums are implementing Mobile interpretive tools. Mobile interpretive tools are a powerful way to personalize a visitor’s experience.

However, implementing a mobile strategy is difficult. One difficulty is the expense. Another difficulty is a poor user experience. Additionally, a static mobile app is difficult for anyone but a programmer to update.

However, using WordPress we can tackle all of these difficulties. In this talk we will cover a few implementation strategies. We will go over all of the moving parts including the WordPress backend and content editing workflow, and the mobile front end.

We will discuss challenges of implementing such a program with the intent to equip technologists, and those who work with them with the framework to understand such an implementation.